Gift Energy Banned
Gift Energy Banned - Products like Red Bull have sent thousands of teenagers to the emergency room. Those who market them insist that they do not need to be regulated. Earlier this year, half a dozen students from City Hill Middle School in Naugatuck, Connecticut, accompanied their science teacher, Katrina Spina, to the state Capitol to testify in support of a bill that would ban the sale of energy drinks to children.
Source: www.familiesonline.co.uk
Gift Energy Banned
16 years old. "Energy drinks are dangerous for everyone, but especially . "While that's true, most energy drink companies market these drinks specifically to teenagers," seventh-grader Luke Teitelbaum told state lawmakers. A 2018 report found that more than 40 percent of American teenagers surveyed consumed energy.
Drink in the last three months Another study found that 28% of teenagers in the European Union had used this type of drink in the last three days. The College of Sports Medicine says that young people should avoid these products entirely. The recommendations are based on concerns about health problems that may occur after consumption, although they are rare, including seizures, fainting, fast heart rate, stroke and sudden death.
A US government report found that from 2007 to 2011, the number of emergency department visits involving energy drinks more than doubled to nearly 21,000. Of these, approximately 1,500 were children aged 12 to 17, although the number of referrals from this age group increased slightly over the four years.
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For their part, energy drink manufacturers argue that they are being unfairly targeted. At the Connecticut hearing, Joseph Lupino, head of public affairs for Red Bull North America, said there is no scientific justification for regulating energy drinks differently from other caffeinated beverages such as soda, coffee and tea.
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Serve coffee with a higher caffeine content than a can of Red Bull. "Age is an incredibly powerful tool and should be considered for 'inherently dangerous products' like nicotine," Lupino said. The Connecticut showdown, which pits City Hill students against the growing $55 billion-a-year global industry, is the latest debate over the safety and regulation of energy drinks.
In recent years, countries such as the UK and Norway have considered banning sales to young people, while Lithuania and Latvia have active bans. In the United States, along with Connecticut, state legislatures in Maryland, Illinois, and Indiana have introduced bills, although they have not become law.
A bill to ban sales to children under 18 in South Carolina — and punish those caught selling alcohol to minors — was introduced in the Legislature in April and is now before the state's full medical affairs committee. It is being backed by the parents of a 16-year-old who died of a caffeine-induced heart attack within two hours of consuming a coffee, soda and energy drink.
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Read: How much caffeine before I'm in the E.R.? As the regulatory status of energy drinks is debated, a growing number of consumers and public health advocates are asking why and how a product loaded with caffeine and other stimulants has become so popular among young people.
The reasons are a combination of lax regulation, the use of caffeine as an athletic performance enhancer among adults, and scientific uncertainty. There's another factor: "very, very clever advertising," says sports cardiologist John Higgins, a professor at the McGovern School of Medicine at UTHealth in Houston.
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Historically, government agencies such as the US Food and Drug Administration have struggled to regulate caffeinated beverages. Although it provides some guidance, it allows manufacturers of liquid products to decide for themselves whether to market their products as dietary supplements or as regular foods and beverages.
All three major energy drink manufacturers now classify most of their products as food rather than dietary supplements – although this was not always the case. Johns Hopkins School of Medicine researchers, in a 2008 review published in the journal Drug and Alcohol Dependence, attribute this instability in part to our long-standing love of naturally caffeinated beverages, including caffeine and tea.
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In 1980, citing health concerns, the FDA proposed removing caffeine from soft drinks that were regulated as food. However, the manufacturers claim that caffeine is a flavor enhancer. The FDA approved caffeine, but limited the maximum content of cola-type soft drinks to 0.02 percent, or 71 milligrams, per 12-ounce serving.
Johns Hopkins researchers write that "if caffeine were considered a psychoactive substance rather than a flavor enhancer, soft drinks might be regulated by the FDA as drugs"—subject to additional regulations. When energy drinks first appeared on the US market in the late 1990s and early 2000s, some manufacturers claimed that the products were not drugs or regular foods, but dietary supplements.
Medicines containing caffeine require a warning label, but dietary supplements do not. "[Over-the-counter] stimulants containing 100 mg of caffeine per pill (eg, NoDoz) in the United States should carry [continued] warnings," the Johns Hopkins researchers write. A 500 mg energy drink can be marketed without such warnings and without knowledge of the caffeine dosage contained in the product.
Source: thehill.com
In early 2009, sports and medical organizations began issuing position statements encouraging young people to consume energy drinks. In 2011, the American Academy of Pediatrics concluded that energy drinks are not appropriate for children and adolescents and should never be consumed. Also, the team cautioned that teens may be misusing energy drinks over sports drinks like Gatorade for rehydration during physical activity.
Advertising aimed at young people contributes to confusion," the authors wrote. Two years later, in 2013, questions of safety and marketing were raised in the halls of Congress. Three Democratic senators have launched an investigation into the marketing practices of energy drink companies. They found in a written report that teens between the ages of 13 and 17 are the most targeted energy drink marketing, and "this population is at risk for the harmful effects of energy drink consumption."
The report also noted a wide range of claims that have not been evaluated or substantiated by the FDA. For example, the makers of AMP Energy marketed the drink as helping to "energize and hydrate the body," while Red Bull's ads promised to "increase concentration and reaction speed."
A few months before the Senate hearing, Monster Beverage Corp. and Rockstar announced their intention to follow Red Bull.) Jennifer L. Harris, now a research fellow at the Roots Center on Food Policy and Obesity at the University of Connecticut. "What we learned about energy drinks shocked us," he said at the meeting.
Energy drink companies were pioneers in using social media to market their products, Harris said. At the time of his study, they were Red Bull and Monster Energy. They were the 5th and 12th most popular brands on Facebook. were popular brands - which at the time was a site especially popular among students and teenagers.